GYROstream, an Australian-owned digital music distribution platform, is embarking on an ambitious expansion to provide independent artists with new opportunities in sync and brand partnerships. This move, spearheaded by Dan Gibson and Nathan Tito, aims to level the playing field by offering artists the kind of opportunities typically reserved for those signed to major labels.
Dan Gibson, the newly appointed Head of Publishing and Sync, brings a wealth of industry experience to GYROstream. Having worked with notable companies like Universal Music Publishing and Good Time Management in New York City and Australia, Gibson has a proven track record of securing collaborations with major brands such as Google Pixel and Reece Plumbing.
His role in facilitating partnerships between GYROstream artists and brands like Toyota, Optus, and Netflix underscores the platform’s commitment to empowering indie artists in the competitive sync space. Gibson’s vision for GYROstream is to create an international platform where independent artists can flourish, marking just the beginning of a promising journey.
Meanwhile, Nathan Tito, the Publicity and Partnerships Manager at GYROstream, brings his expertise in executing high-profile activations for clients such as the Formula 1 Australian Grand Prix and Crown Melbourne. Tito’s success in securing opportunities for artists at prestigious events like the ARIA red carpet highlights the platform’s dedication to elevating emerging talent onto the global stage.
Andy Irvine, the CEO of GYROstream, emphasized the platform’s mission to democratize access to sync and brand partnerships for independent artists. By breaking down barriers that traditionally favored major label artists, GYROstream is paving the way for a more inclusive and diverse music industry landscape.
Noteworthy industry figures like Adrian Burke, Benjamin James, Jackson McMaster, Alison Bremner, and Taylor Dwyer have also joined forces to launch Group Speed, a new artist service under the GYROstream umbrella. This innovative initiative seeks to revolutionize outdated music industry models by providing artists with comprehensive career-building and fanbase-expanding solutions.
As the music industry continues to evolve, GYROstream’s strategic partnerships and groundbreaking initiatives are setting a new standard for artist empowerment and industry innovation. By bridging the gap between independent artists and lucrative sync opportunities, GYROstream is reshaping the narrative of music distribution in Australia and beyond.
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