Jules Delamere, a prominent figure in the music industry PR world, has a fascinating journey that traces back to her roots in Wagga Wagga, NSW. With over 25 years of experience, she has rubbed shoulders with music icons like Taylor Swift and Metallica, basking in the glitz and glam of the industry.
Although she now resides on the Sunshine Coast, Delamere’s heart remains tied to Wagga Wagga, where her childhood memories were woven. Growing up in Wagga and attending local schools like Henschke Primary and Mount Erin, she cherishes the simplicity and safety of a country town upbringing.
Delamere’s transition from Wagga to the music industry was a serendipitous journey. Despite her initial aspirations in choreography being altered by a car accident, she found her calling in music. Her educational stint at the JMC Academy paved the way for a career that began as an executive assistant at Sony Music and eventually led her to Warner Music Australia.
At Warner, Delamere honed her skills in public relations, learning the intricacies of promoting artists and managing their media presence. Her tenure at various top-tier companies like Sony, Channel Nine, and Universal Music exposed her to a diverse range of talents, from Justin Bieber to Mumford and Sons.
Delamere’s passion extends beyond mainstream artists; she actively supports independent talents, striving to elevate their visibility in a competitive industry. Her venture, Wildheart Publicity, was born out of this desire to champion emerging artists and provide them with a platform to shine.
Leaving the corporate realm behind, Delamere embarked on a solo journey, traversing Australia in a caravan while managing her PR business. The scenic backdrop of the Snowy Mountains became her office, highlighting the freedom and flexibility her unconventional workspace offered.
Despite her coastal relocation, Delamere’s visits to Wagga are filled with nostalgia and fond reminiscences. The familiar streets, her old school, and the scenic Lake Albert evoke a sense of belonging that she holds dear, reaffirming Wagga as her eternal home.
Wildheart Publicity remains Delamere’s pride and joy, a testament to her dedication to promoting artists across genres. Her grassroots approach, devoid of a website and reliant on word-of-mouth referrals, underscores her commitment to fostering genuine connections in the industry.
In addition to her PR endeavors, Delamere’s role as the public relations manager for the Deni Ute Muster showcases her versatility and passion for diverse projects. Collaborating with the festival team, she contributes to the success of this iconic event, which has become a staple in the Australian cultural calendar.
Delamere’s journey from Wagga to the upper echelons of the music industry epitomizes the fusion of passion and perseverance. Her unwavering commitment to supporting artists, both established and emerging, underscores the transformative power of PR in shaping the narrative of music careers.
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